Library Entries

47 Entries
 
 
2 years ago
Be the first person to recommend this.

To better understand and explore the impact and influence of secondary shoppers on the purchase behavior and decisions of primary shoppers, Point of Purchase Advertising International ...

Attachments
2 years ago
Be the first person to recommend this.

A Benchmark for the Successful Implementation of Secondary Displays and the Impact on Sales:

Before the Compliance Initiative Study began, POPAI polled the participating CPGs to ...

Attachments
2 years ago
Be the first person to recommend this.

#Presentation

Attachments
2 years ago
Be the first person to recommend this.

A total sample of 2,991 Mass Merchant shoppers, all identified being 18 years or older, were intercepted prior to their shopping trip and asked
to participate in store research. The ...

Attachments
2 years ago
Be the first person to recommend this.

ANATOMY OF THE IN-STORE DECISION
Where Shoppers Are Making Purchasing Decisions

#Consumershoppingbehavior #WhitePaper

Attachments
3 years ago
Be the first person to recommend this.

In a highly competitive retail marketplace, maintaining high standards and offering a unique customer experience is key to gaining customer loyalty. Scent marketing provides businesses ...

Attachments
3 years ago
Be the first person to recommend this.

Self-service kiosks have moved beyond their typical roles and are performing functions that were unheard of just a few years ago. From pool and spa care assistant kiosks to digital ...

Attachments
3 years ago
Be the first person to recommend this.

The health care industry is increasing its use of self-service kiosks in areas ranging from patient check-in to doctor consultations to the filling of prescriptions. Driving the trend ...

Attachments
3 years ago
Be the first person to recommend this.

Retailers who offer engaging digital experiences will earn and keep the loyalty of the connected consumer.

Attachments
3 years ago
Be the first person to recommend this.

There are 30,000 new SKUs being launched every year at retail. Merchandising displays are a key tactic for increasing sales at the store level. Our blog article covers some of the key ...

Attachments